Make | Rebranding
Make was born as a textile company dedicated to manufacturing uniforms for businesses. After a few years, the company considered expanding its portfolio and venturing into other sectors such as merchandising. It was important for the company to convey the versatility of services it could offer through its identity. For this reason, an identity was developed that allows the multifunctionality of the company to be evident at first glance.
We designed a brand strategy, focusing primarily on personality, where key characteristics were innovation and versatility. This led us to the concept of infinity, clearly conveying the brand’s personality and values.
We redesigned the identity and defined a new system to ensure a solid presence across various touchpoints.
